Publications

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Can the patient pathway provide a route to success?
Publication

May 15, 2023

Can the patient pathway provide a route to success?

Are smart deals a clever solution to UK market access?
Publication

October 24, 2022

Are smart deals a clever solution to UK market access?

The PATH forward: How pharma can drive four key healthcare trends
Publication

June 23, 2022

The PATH forward: How pharma can drive four key healthcare trends

No Half Measures: How Medical Affairs can maximize and measure value
Publication

March 25, 2022

No Half Measures: How Medical Affairs can maximize and measure value

Navigating the maze of modern Medical Affairs stakeholder engagement
Publication

March 15, 2022

Navigating the maze of modern Medical Affairs stakeholder engagement

All PROs, no cons? Why patient-reported outcomes can ensure the patient voice is fully heard in access decisions
Publication

December 16, 2021

All PROs, no cons? Why patient-reported outcomes can ensure the patient voice is fully heard in access decisions

Patient evidence in HTA: Does it matter?
Publication

November 25, 2021

Patient evidence in HTA: Does it matter?

Embracing virtual patient care - What are the benefits of a virtual care approach for pharma?
Publication

September 06, 2021

Embracing virtual patient care - What are the benefits of a virtual care approach for pharma?

How a “push and pull” approach can maximize innovation value through HTAs and associated reimbursement negotiations
Publication

July 05, 2021

How a “push and pull” approach can maximize innovation value through HTAs and associated reimbursement negotiations

Product launches: making the most of your one shot
Publication

May 12, 2021

Product launches: making the most of your one shot

Rethinking access barriers to innovation
Publication

April 30, 2021

Rethinking access barriers to innovation

How pharma can navigate ups and downs of vertical integration in US
Publication

January 25, 2021

How pharma can navigate ups and downs of vertical integration in US

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