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“I think there is just a sense of professionalism, maturity and expertise that I get from them. They have delivered very strong results consistently.”
– Global Top 3 Pharma, Global Director Commercial Excellence

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Commercial Excellence

We support cross-functional preparation of your market, organization and brand for a high-impact launch. For rare or narrow indications, we help you adapt your commercial organization and go-to-market model to optimize commercialization.

I think there is just a sense of professionalism, maturity and expertise that I get from them. They have delivered very strong results consistently.

– Top 3 Pharma, Global Brand Director

Commercial Excellence

We promote successful cross-functional collaboration in the following areas:

  • Cross-functional launch excellence: Maximizing the integration and effectiveness of cross-functional teams in the lead up to launch.
  • Growth strategies: Identifying the most effective strategies for growth and gaining competitive advantages for brands, diseases, or therapeutic areas.
  • Innovative organizations and go-to-market models:  Advising on how to adapt the organization, developing go-to-market models, and implementing competencies to unlock the value of brands in rare or narrow indications.

Our Commercial Services:

  • Launch excellence frameworks, e.g. strategic initiatives, launch planning and launch readiness reviews
  • Cross-functional launch processes and planning 
  • Country launch team support e.g. launch playbook
  • Strategic initiatives critical to launch success
Driving cross-functional launch excellence
  • Asset/Brand strategy (also for early assets)
  • Disease strategy, e.g. portfolio strategy across multiple brands
  • Therapeutic area strategy, incl. beyond-the-pill solutions, diagnostics, etc.
Implementing growth strategies (brand, disease, therapeutic area)
  • Global/ regional go-to-market models 
  • Commercial role design & capability development
  • Commercial engagement model organization transformation planning
Developing go-to market models, including cross-border strategies

Contact our experts

Marc Pesse

Marc Pesse

Partner

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Paul Gardiner

Paul Gardiner

Director

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Early Asset Strategy

Early Asset Strategy

Value Pull-through

Value Pull-through

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Environment Transforma­tion
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