Drive functional excellence in a decentralized HEOR model

From a centralized model to a connected network, with one shared HEOR goal.

Goal

A global biopharma organisation restructured its HEOR* function from a centralized model into a decentralized strategic network spanning global, local, and business unit team.

Client Needs

Strengthen HEOR’s role as a strategic enterprise partner while balancing central guidance vs teams’ ownership and autonomy across the HEOR network.

Task

Support our client in enhancing functional excellence by establishing shared priorities, capabilities, and ways of working across the HEOR network, while preserving local autonomy.
 

* What is HEOR: The Health Economics and Outcomes Research (HEOR) function strategically generates evidence across the product lifecycle, enabling informed decision‑making by regulators, payers, physicians, patients and health systems

Leadership Excellence

“In a decentralized network, the teams will function independently while moving in the same strategic direction.

A clear North Star, principles, and impact measures ensure alignment, accountability, and collective progress across the HEOR network.”

Functional Excellence

“Functional excellence is built on three foundations:

• People to develop capability,
• Process to drive consistency,
• Tools to enable efficiency, 
• ensuring HEOR can deliver high‑quality, scalable impact across the enterprise”

Operational Excellence

“Operational excellence bridges strategy and execution.

Clear governance, consistent communication, and shared KPIs ensure that ways of working are adopted, shared, and measured consistently across the HEOR network”