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Patient Advocacy

Strategy, organizational remit and operating model for successful patient engagement along the entire lifecycle demonstrating value and impact to internal functions and external stakeholders.

Your needs in Patient Advocacy are multifaceted. We help our clients to facilitate cross functional collaboration and build required capabilities:

  • Set-up and evolve the Patient Affairs Function: How do we develop Patient Advocacy as a strategic function to provide leadership, mindset and expertise on patient engagement?
  • Embed patient insights into business strategies: How do we define an enterprise-wide approach to integrate patient perspectives and insights into decision making across the entire product lifecycle?
  • Innovate patient engagement: How do we systematically engage with the patient community in a seamless, integrated and strategic fashion?
  • Demonstrate value and impact: How do we demonstrate value of patient engagement to internal functions, the business, the patient community and to society overall?

Services offered:

  • Patient Advocacy Visual_Part 1.PNG
  • Patient Advocacy Visual_Part 2.PNG

I've been very happy with their performance and I have worked with other consulting agencies. I think there is just a sense of professionalism, maturity and expertise that I get from them.

– Global Top 3 Pharma, Global Brand Director

Our focus topics

  

Focus topic: Value pull-through

 

Value Pull-through

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Focus Topic: Early Asset Strategy

  

Early Asset Strategy

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Focus Topic: Environmental Transformation

  

Environment Transformation

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Contact our experts

Meike Wenzel

Meike Wenzel

Partner

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Lea Bucher

Lea Bucher

Principal

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Related project cases and publications

Developing an affiliate toolkit for patient engagement excellence
Project Case

Developing an affiliate toolkit for patient engagement excellence

Setting up the Global Patient Advocacy function
Project Case

Setting up the Global Patient Advocacy function

Measuring impact of the Patient Advocacy function
Project Case

Measuring impact of the Patient Advocacy function

Advocacy Toolkit for EU Affiliates
Project Case

Advocacy Toolkit for EU Affiliates

The PATH forward: How pharma can drive four key healthcare trends
Publication

The PATH forward: How pharma can drive four key healthcare trends

Navigating the maze of modern Medical Affairs stakeholder engagement
Publication

Navigating the maze of modern Medical Affairs stakeholder engagement

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